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Post by account_disabled on Dec 7, 2023 3:33:10 GMT
In the HTML code, for each element you want to track (it can be a link, a button, a banner), you need to add an event ga('send', 'event Category – a mandatory parameter specifying the name of the group of objects you want to track, Video". Action – a mandatory parameter specifying the action and type of interaction performed by a given user. If it is, for example, clicking the "Play" button, the name of the action will be "Play. Label – an optional parameter that characterizes a given event even more precisely. Value – optional parameter that determines the value of a given event. Option II – event installation via Google Job Function Email List Tag Manager. If you are using Google Tag Manager for the first time, you will need to enter your Google Analytics tracking ID. Then go to the "Tags" tab and add a new one, defining it as "Event. You will see the event tracking parameters known to us from option I,Category", "Action", "Label" and 'Value", which must be appropriately described. Add "Links only" as a tag rule. This could be, for example, Click Text, Click URL, etc. Once you have specified the variable, you need to add it to the rule you specify in GTM. You need to edit the rule and select it to run when the condition: "Some link clicks" is met.
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